Hannah is the Managing Director of the Gift Card and Voucher Association (GCVA). She is responsible for the running of the trade association and delivery of the GCVA mission to promote and protect the gift card sector.

Hannah comes from a career running trade associations, previously as CEO of the Online Dating Association and prior to that as Head of Policy and Comms at the Heritage Alliance. She has spent many years on the coalface of advocacy and public relations developing collaborative relationships with government and media as well as influencing key decisions. She also has a long career of experience working with members and membership organisations, connecting industry professionals with each other and wider stakeholders. She holds a PhD from the University of Birmingham.